All Perspectives

Marpipe Partnered With Comcast Advertising and Mastercard

Congratulations to our portfolio company, ‌Marpipe on partnering with Comcast Advertising and ‌Mastercard, bringing creative automation to CTV and turning streaming into a true performance channel. We're proud to back portfolio companies pushing the boundaries of what’s possible.

For more information on this partnership, read here.

Liquidonate CEO Disney Petit Selected As Part of 2025 New York Fashion Tech Lab Cohort

A huge congratulations to LiquiDonate and their incredible CEO, ‌Disney Petit, for being selected as part of the 2025 ‌New York Fashion Tech Lab cohort!

We couldn’t be prouder to see LiquiDonate recognized among the six startups shaping the future of fashion and retail technology. With a strong focus on sustainability and circular economy solutions, while also substantially reducing operating costs, Disney and her team are reimagining how brands and retailers operate—making a lasting impact on the industry.

For the full list, visit here.

Two Lessons From 15+ Years in Seed-Stage Investing

After 15+ years in seed-stage investing, I’ve lived through more than a few cycles—frothy highs, painful resets, a global pandemic and everything in between. One pattern never changes: bubbles happen.

And when they do, I’ve learned two lessons that matter most:

  1. Be patient. Just because the market is running doesn’t mean you should. Seed is a long game, and rushing into overpriced deals rarely ends well.

  2. If you can, take money off the table. Liquidity during a bubble is a gift. It’s less about timing the top perfectly, and more about de-risking when the opportunity presents itself.

At Laconia, we think a lot about valuation and check size at the seed stage. Our goal is to make sure companies raise enough to:

  • reach early product–market fit,

  • pressure-test an initial go-to-market strategy, while also looking ahead to ensure they are well positioned for a strong Series A.

  • and most importantly, get far enough to understand whether this could be a venture-scale business

Rounds that are overpriced—or sized incorrectly—at seed can quickly create “walking zombies.” Even strong companies with growth get stuck because the expectations from a large or mispriced seed round are often unrealistic.

We’ve also learned that capital efficiency and founder resilience matter most in turbulent markets. Founders who adapt quickly, use capital wisely, and stay focused on real customer traction are the ones who survive the cycle and emerge stronger on the other side.

We’re fortunate: our LP base doesn’t push us to deploy capital at all costs, and our infrastructure doesn’t force us to raise every 3–4 years just to cover expenses. That alignment gives us the patience to stay disciplined and the flexibility to focus on doing right by our founders and LPs.

Seed-stage investing isn’t about playing the short-term bubble. It’s about building through cycles, protecting business stability, and giving founders the best shot at long-term success.

Jeffrey Silverman